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The Placebrand Observer: Jeannette Hanna Speaker Profile

Perhaps it’s her journalism training that drives Jeannette’s obsession with the stories of organizations and places. As co-author of Ikonica, A Field Guide to Canada’s Brandscape she explored the interdependencies of commerce, culture and community. It’s a theme that’s been honed over her long tenure as the brand strategy lead for Spencer Francey Peters and then as a co-founder of Trajectory.

Jeannette Hanna Speaker Profile

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