The International Federation on Ageing (IFA) is an international non-governmental organization (NGO) that’s driving the quality-of-life agenda for the world’s ageing population. IFA brings together global experts and expertise to influence and shape age-related policies, from social inequalities and long-term care to age-friendly environments and healthy ageing strategies. Its member network extends to over 75 countries and represents over 80 million older people. IFA collaborates with the United Nations and its agencies as well as governments, other NGOs, academia, industry, and individuals to influence policy decisions at all levels and promote leading practices. Our work with IFA includes a complete identity make-over. We’ve supported its new image with a globally relevant design system that’s structured to knit together the numerous high-profile initiatives that IFA champions as well as a full calendar of events and promotional activities.
International Federation on Aging
Identity design / Marketing communications design platform / Guidelines / Program-specific marketing tools