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Algoma University

Here, academic excellence is personal at Algoma University. Its intimate scale means every voice matters in small seminars, hands-on learning and enriching personal connections between students, faculty and staff. Tailored mentoring and academic supports are designed to accelerate personal success.

Immersion in diverse world views is transformative. Algoma’s commitment to cross-cultural learning between Anishinaabe communities and the world infuses every aspect of campus life. The diverse profile of their students, global reach of their exchanges, and deep partnerships with communities, give its grads invaluable cross-cultural insights and unique leadership advantages.

Trajectory has partnered with Algoma since 2020, providing branding, marketing and media buying through partners. Algoma’s continued growth during the 2021-22 academic year enabled the University to achieve its long-term enrolment target of 3,000 students almost three years ahead of schedule. In the Fall of 2022, Algoma enjoyed an almost 19 percent increase in applications, more than double the provincial average. Our Fall, 2023 recruitment campaign garnered 7.8M impressions + 27,500 ‘clicks’ in the first two months.


  • Brand strategy
  • Visual identity systems
  • Guidelines
  • Tactical communications and marketing
  • Art Direction


  • JAW Advertising
  • Stack Creative
  • Steve Carty
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